Pricing

Why Airbnb's Smart Pricing Often Isn't Smart Enough

When Airbnb introduced Smart Pricing, they sold it as a tool that would take the complexity of pricing off your plate. Set a minimum, set a maximum, let the algorithm handle the rest. For hosts who found pricing confusing or time-consuming, it sounded like a solution. It’s not a bad tool. But there’s a gap between what it does and what most hosts assume it does, and that gap costs money.

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